Zoom’s webinar calls can now support up to 1 million simultaneous viewers, as fundraising teams proceed to make use of the video conferencing platform to lift cash for Vice President Kamala Harris’ election marketing campaign. Now, Zoom clients who need to maintain massive digital occasions can accommodate anyplace from 10,000 to 1 million attendees.
Over the previous a number of weeks, a number of political teams have used Zoom to host large fundraising occasions for Harris. In July, a corporation referred to as Win with Black Ladies held a Zoom name with more than 40,000 attendees, the place they raised over $1.5 million for the Harris marketing campaign in simply three hours.
“Zoom’s expanded capability webinar providing is revolutionizing the best way organizations can seamlessly join and have interaction with large audiences,” Zoom’s chief product officer, Smita Hashim, says within the press launch. Earlier than this modification, Zoom solely allowed as much as 100,000 individuals to attend its webinar calls. Nonetheless, as pointed out by Bloomberg, Zoom might have “quietly intervened to permit capacities for these calls to accommodate even bigger crowds.” Zoom nonetheless hasn’t confirmed whether or not that is true.